In a lawsuit filed in federal court in New York on Thursday, Sesame Workshop says that the promotion of the film, ‘The Happytime Murders’ makes unauthorized use of the Sesame Street mark when it used the tagline, “No Sesame. All Street”.
“Sesame seeks to enjoin Defendants’ deliberate effort to appropriate its SESAME STREET mark, and its trusted brand and goodwill, to promote their R-rated movie, The Happytime Murders, by way of a violent and sexually-explicit trailer. SESAME STREET is a registered trademark of Sesame, an organization with a long and storied history of ‘helping kids grow smarter, stronger and kinder,’” the suit, filed against STX Productions, reads. “Defendants’ widely-distributed marketing campaign features a just-released trailer with explicit, profane, drug-using, misogynistic, violent, copulating, and even ejaculating puppets, along with the tagline ‘NO SESAME. ALL STREET.’ Defendants do not own, control or have any right to use the SESAME STREET mark. Instead, they are distributing a trailer that deliberately confuses consumers into mistakenly believing that Sesame is associated with, has allowed, or has even endorsed or produced the movie and tarnishes Sesame’s brand.”
The suit goes on to state that the “threat of irreparable injury posed to Sesame’s mark and brand cannot be overstated. Sesame has worked for nearly 50 years to build, cultivate and maintain trust with its audience of parents and young children built on its reputation for wholesome educational programming. That trust, although built over a span of generations, is too easily lost and is now in jeopardy. Defendants threaten to inflict serious, irreparable damage to Sesame’s mark and brand by associating their adult movie with Sesame Street.”
The complaint goes on to allege that “a parade of social media posts, emails and public comments” indicates that the tagline “has confused and appalled viewers because of what they believe to be a serious breach of trust by Sesame by supporting this movie. Defendant’s actions have diluted and defiled Sesame’s beloved Sesame Street children’s television show and SESAME STREET mark by associating their trailer with Sesame Street.”
STX Entertainment’s representative has since responded in a statement to TheWrap on Friday.
“STX loved the idea of working closely with Brian Henson and the Jim Henson Company to tell the untold story of the active lives of Henson puppets when they’re not performing in front of children. Happytime Murders is the happy result of that collaboration and we’re incredibly pleased with the early reaction to the film and how well the trailer has been received by its intended audience,” said “Fred, Esq.,”. “While we’re disappointed that ‘Sesame Street’ does not share in the fun, we are confident in our legal position. We look forward to introducing adult moviegoers to our adorably unapologetic characters this summer.”
Sesame Workshop responded by saying that they “take no issue with the creative freedom of the filmmakers and their right to make and promote this movie, rather this is about how our name is being misused to market a film with which we have no association.”
‘Dreadout: Tower of Hell’ Proves There is Nothing Good About Exploring Cult Murders
Leave it to a bunch of students to think it’s a good idea to visit the site of cult murders, because social media would totally love it.
That always works out well, doesn’t it?
Based on a popular Indonesian indie video game, ‘Dreadout: Tower of Hell’ tells the story of;
“Dreadout is about a group of students who head to the site of a mysterious cult murder in a bid to become popular on social media.”
Check out the trailer below:
‘BrightBurn’ Is a Horror-Fueled Twist on Super Hero Story
With all the popularity of Marvel and DC Comics films over the past several years, particularly as they venture into much darker territories, it’s about time that horror put it’s own twist on the traditional super hero story.
James Gunn, the man behind the Guardians of the Galaxy franchise, is excited to unveil ‘BrightBurn’ which is like turning the Superman story upside down in a way that’s never been done until now.
Gunn had this to say about the upcoming film, which stars Elizabeth Banks and drops May 24th, 2019.
“About a year ago my brother Brian, my cousin Mark, director David Yarovesky, producer Simon Hatt and I started coming up with an idea for a horror film that excited me in a way nothing outside of Guardians has in years – it was personal, and different, and perfectly suited for our times. And, yes, terrifying.”
‘Godzilla: King of the Monsters’ Trailer Is Everything You Want, and More
Monster movies are awesome, when done right, and they certainly have rebooted the Godzilla franchise the right way in the United States.
A brand new trailer has been dropped for 2019’s summer blockbuster ‘Godzilla: King of the Monsters’ and it looks amazing in every way imaginable.
Zhang Ziyi, Kyle Chandler, Vera Farmiga, Millie Bobby Brown, O’Shea Jackson Jr., Bradley Whitford, Ken Watanabe, Thomas Middleditch, Charles Dance and Aisha Hinds star in the film that takes place 5 years after the last film.
“When these ancient super-species—thought to be mere myths—rise again, they all vie for supremacy, leaving humanity’s very existence hanging in the balance.”
It officially arrives on May 31st, 2019.
- ‘Dreadout: Tower of Hell’ Proves There is Nothing Good About Exploring Cult Murders
- ‘BrightBurn’ Is a Horror-Fueled Twist on Super Hero Story
- ‘Godzilla: King of the Monsters’ Trailer Is Everything You Want, and More
- Syfy’s “Deadly Class” Teaser Is Out
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- Netflix Releases ‘The Innocent Man’ Trailer
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